Some think that the more text on your Web page, the harder it will be for search engines to properly index your site. If you are concerned with page “bloating,” there are a few things that you should consider.
First, there are two categories of Web site text:
• static text is hard coded into the page properties and generally used to define the site/page purpose
• dynamic text, which comes from external sources like databases, site editors (user generated content) and RSS feeds.
If your site only contains static text, then you need to remember the keyword density rule of 5% and evaluate the volume of text being presented to your audience who like to scan copy. I am confident that Google’s spiders can index your content, but the question you need to ask is: Are you overwhelming your visitors?
Allowing your site visitor to decide to read more is a good way to provide a scan-able site for visitors, empowering interested readers, adding depth to your site, and enhancing your site-reporting capabilities.
If your site contains dynamic text, then you still need to remember the keyword density rule of 5% for your static page text. However, you may also need to weave keywords into your dynamic text every so often to ensure that your audience and search engines are clear about the site’s purpose.
A recent YouTube video by Matt Cutts from Google clams that Google can handle indexing large page file size without any problems.
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